Local SEO for Real Estate
Local SEO for Real Estate Agents & Brokerages
Portals like Zillow and Realtor.com own the listings, but they don't own the local expert. We help agents and brokerages rank for “realtor near me,” neighborhood and seller searches — the traffic that turns into listing appointments.
- Call
1. Your Business
4.9(212) · 1.8 mi
- Website
2. Competitor A
4.3(87) · 1.8 mi
- Website
3. Competitor B
4.1(54) · 1.8 mi
Short answer
Can a real estate agent outrank Zillow?
For property listings, rarely. For agent searches, neighborhood guides and seller-intent searches, local agents can and do rank above portals — and that traffic is much closer to a listing appointment.
The problem
Why real estate agents and brokerages lose calls on Google.
Portals dominate search results
Listing portals take most property searches. Neighborhood expertise and agent searches are where you win.
Buying portal leads is expensive
Paying for leads that go to several agents at once erodes your margin.
Agent brands aren't findable
Many agents are invisible for their own name plus “realtor,” let alone for the areas they serve.
Searches we target
We rank you for the searches that turn into calls.
High-intent keywords for real estate agents and brokerages — the moments when customers are ready to pick up the phone.
- realtor near me
- best real estate agent in your city
- sell my house in your city
- homes for sale your neighborhood
- real estate brokerage in your city
- what is my home worth in your city
Our playbook
How we rank real estate agents and brokerages.
Neighborhood guides
In-depth neighborhood pages with schools, market data and lifestyle insights that rank and earn links.
Seller-intent content
Home valuation and selling guides that capture homeowners before they pick an agent.
Agent & team profiles
Individual agent profiles and bios built for trust and search visibility.
Review strategy
Post-closing review requests on Google plus the portals your clients use.
RealEstateAgent schema
Structured data for your agents, brokerage and service areas.
3M+
Organic clicks generated for clients
350+
Websites & projects, including government
2019
Delivering SEO results since
45
Calls in 90 days — guaranteed
Real results
Proof from real client dashboards.
214 calls from a Google Business Profile in 5 months 
20.6K organic clicks in 12 months, average position 7
Screenshots from real client Google Business Profile and Search Console accounts. Business names hidden for privacy.
The Ranket Guarantee
45 calls in 90 days. Guaranteed.
We commit to the number that matters to your business: phone calls from customers ready to buy. If we don't deliver 45 calls in 90 days, we keep working for free until we do.
Services
The services behind your rankings.
Google Business Profile Optimization
Your Google Business Profile is the #1 driver of local calls. We turn it into a lead machine that ranks in the Map Pack.
Learn moreReview Generation & Reputation Management
More 5-star Google reviews, faster responses, and a reputation that turns searchers into callers.
Learn moreLocal Landing Pages & On-Page SEO
Service and city pages built to rank below the Map Pack — and to turn every visitor into a phone call.
Learn more
Should each agent have a Google Business Profile?
Individual agents can have their own profiles if they meet Google's guidelines. We set up agent and brokerage profiles so they support each other.
How long does real estate SEO take?
Profile and review improvements show results in weeks. Neighborhood content builds authority over three to six months and keeps producing leads for years.
How does the 45 calls in 90 days guarantee work?
From the day your campaign launches, we track every call generated by your Google Business Profile and website using Google's call reporting and dedicated call tracking numbers. We guarantee at least 45 calls within your first 90 days. If we don't reach 45 calls in 90 days, we keep working for free until we do. How calls are counted is written into your agreement before you start — no fine-print surprises.
Free local SEO audit
Ready to be the first call in your market?
Get a free audit built for real estate agents and brokerages: where you rank for your most valuable searches, why competitors get the calls, and the plan to close the gap.
- Map Pack ranking report for your top keywords
- Google Business Profile & review gap analysis
- Competitor comparison in your service area
- A clear plan to reach 45 calls in 90 days
- Start with a 7-day free trial — no risk
Get your free local SEO audit
See exactly why competitors outrank you on Google Maps — and how many more calls you could get.
- Free audit, no obligation
- 7-day free trial